Pavern Features

One link, your entire social presence

Build a Linktree-style public bio page: when the single link in your Instagram bio is clicked, visitors see all your links, products, and important content in one micro-site.

The Problem

On platforms like Instagram and X, you can only use one link in your bio. Updating that link for each campaign is tedious, and forcing visitors to a single landing means lost conversions.

The Pavern Solution

Build a customizable public page with Pavern Bio Link (pavern.com/bio/your-slug). Add unlimited links, descriptions, an avatar, and themes. Plug in your Meta Pixel and Google Analytics IDs, and visitor and link click events are tracked automatically.

How it works inside Pavern

Step-by-step user guide.

1

Choose slug and avatar

From /panel/integrations → Pavern Bio Link, pick your public URL (e.g. /bio/yourbrand). Fill in avatar, title, and bio text.

2

Add and sort links

Add as many links as you want: product, blog post, social accounts, WhatsApp. Drag-and-drop to sort, enrich with icons.

3

Connect analytics

Enter your Meta Pixel and Google Analytics IDs, and your page automatically sends visitor and link click events. Critical for ad optimization and conversion tracking.

4

Publish and share

Toggle 'Live' on, paste your public URL into your Instagram bio. Each click count appears in the admin panel.

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Bio Link Page | Pavern