One link, your entire social presence
Build a Linktree-style public bio page: when the single link in your Instagram bio is clicked, visitors see all your links, products, and important content in one micro-site.
The problem
On platforms like Instagram and X, you can only use one link in your bio. Updating that link for each campaign is tedious, and forcing visitors to a single landing means lost conversions.
The Pavern solution
Build a customizable public page with Pavern Bio Link (pavern.com/bio/yourbrand). Add unlimited links, descriptions, an avatar, and themes. Plug in your Meta Pixel and Google Analytics IDs, and visitor and link click events are tracked automatically.
How it works inside Pavern
Step-by-step user guide.
Choose your page address and avatar
Go to Integrations → Pavern Bio Link and choose your page address (e.g. /bio/yourbrand). Fill in avatar, title, and bio text.
Add and sort links
Add as many links as you want: product, blog post, social accounts, WhatsApp. Drag-and-drop to sort, enrich with icons.
Connect analytics
Enter your Meta Pixel and Google Analytics IDs, and your page automatically sends visitor and link click events. Critical for ad optimization and conversion tracking.
Publish and share
Turn on the switch so your page shows “Live”, then paste your public link into your Instagram bio. Click counts for each link appear in your panel.
Ready to try this feature?
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